News & Trends

Two thirds of Canadians are going off the beaten path for 2024
A new survey by British Airways reveals that one in five Canadians are planning to travel more than ever before in 2024. Notably the pandemic has made more than half of all Canadians want to travel more (58%). A third (33%) of Canadians plan to explore new destinations and tick places of their ‘must visit’ list in the new year.

Five trends upscale travellers are embracing for 2024
Global travel agency network Virtuoso says that its clients are prioritizing travel, despite inflation and global unrest. They remain insatiably curious and willing to pay for new experiences. These findings come from the company’s 2024 Virtuoso Luxe Report, which included input from 2,000 travel advisors who shared their extensive knowledge, professional experience and client requests to offer insight into 2024’s top trends.

Luxury market to hit €1.5 trillion in 2023—and travel is a big factor
The global luxury market is projected to reach €1.5 trillion in 2023, an 8-10 per cent growth over 2022, setting a new record for the industry and proving its unparalleled resilience. These are among the findings of the latest Bain & Company report with Altagamma, the Italian luxury goods manufacturers’ industry association. Spending on experiences, particularly, recovered to historic highs,

Survey shows this is how most Canadians love to travel
A new Sunwing Vacations survey has unveiled how Canadians choose to maximize their time on vacation and define their vacation personas. More than one-quarter (27%) considering themselves “max relaxers” who like to lay low and relax while on vacation. Similarly, another quarter (28%) describe themselves as “reserved vacationers” who tend to keep to themself and/or their travelling companions. On the other hand,

This Canadian airline is now flying to 31 new European cities
WestJet guests will gain access to 31 additional cities across 11 European countries from Paris Charles de Gaulle Airport (CDG) through an expansion of WestJet’s codeshare agreement with Air France. As a result of a successful 10-year partnership, the two airlines have connected millions of travellers between Canada and Europe with the convenience of one-ticket and the ability to earn

Despite rising costs, safari tourism continues to dominate
New data indicates that travel to famous safari destinations continues to grow, despite rising trip costs. U.S. travel insurance marketplace, Squaremouth.com, reveals that policy sales for destinations known for safari tourism more than tripled from 2020 to 2022, and breaks down how that trend is continuing through 2023. Safari tourism trends In addition to an increase in popularity, the price of safari tourism