This cruise line has launched a luxury cruise in the metaverse

Celebrity Cruises is sailing into the future with the launch of a new virtual experience dubbed, the ‘Wonderverse’. 

In an industry first, travellers will get to “see before they sail,” exploring a hyper-realistic, digital recreation of aspects of their newest ship in Celebrity’s transformational Edge Series, Celebrity BeyondSM, complete with the ship’s artful and inspiring spaces, entertaining signature moments like Celebrity’s famous Martini Bar Flair Show, and the ability to visit top destinations that Celebrity sails to – from Alaska to the Caribbean and Europe to Asia. 

In addition, guests can meet and chat with the line’s key leaders as digital avatars, including President and CEO Lisa Lutoff-Perlo, the inspirational Captain Kate McCue – the first, and still only, American female captain of a major cruise ship, and Nate Berkus, Celebrity’s Edge Series Travel Ambassador and designer of the Sunset Bar on Celebrity Beyond

Built in partnership with virtual event platform architects Surreal Events, Celebrity’s Wonderverse is also complete with mini games and activities, entertainment, easter eggs, and much more, all hosted on the web at celebritycruises.com/wonderverse

Log into adventure

Once logged in to the Wonderverse, consumers will move from space to space, enjoying immersive, interactive content throughout, as they learn more about the ship and the destinations they can sail to on Celebrity Cruises.

The journey begins with a user-controlled tender game to the iconic Magic Carpet, where participants will have a chance to create their own personalized avatar.  Participants will then be transported to the Resort Deck, where they will be greeted personally by Captain Kate, on hand to help answer questions and can explore the ship from there. 

From there, visitors can also experience some of the world’s most breathtaking destinations in the Wonderverse, including the Endicott Arm & Dawes Glacier in Alaska; the whitewashed beauty of Santorini, Greece; the bright lights of Japan’s capital city of Tokyo and the awe-inspiring Mt. Fuji; and the white sand beaches and clear Caribbean turquoise waters of St. Lucia, all before reuniting with Nate Berkus at the Sunset Bar, where they’ll have the opportunity to ask him a series of questions about the stunning ship and breathtaking destinations. As part of the experience, guests will be able to easily access a portal for immediate bookings. 

A world of wonder

A next generation ship, Celebrity Beyond goes further than ever-imagined possible for a cruise ship, giving guests endless opportunities to disconnect from the everyday — while connecting with the wonders of the world around them. 

Inspirational design from the world’s leading architects and interior designers, fine dining experiences from Michelin starred chefs, world renowned wellness partners, exquisite art, cutting-edge entertainment and luxury brand retailers, along with Celebrity’s uniquely intuitive service, Celebrity Beyond shatters every preconceived notion of the cruising experience, representing the epitome of a relaxed luxury resort at sea.

For more information on all Celebrity Beyond sailings, visit https://www.celebritycruises.com/cruise-ships/celebrity-beyond




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